TikTok: TikTok has a message for its workers in India –

A day after the TikTok app was pulled off utterly in India, the corporate’s CEO, Kevin Mayer has penned down a message for its workers. In an open letter posted within the firm’s newsroom, Mayer mentioned that the corporate is working with all stakeholders to handle the associated considerations. TikTok is without doubt one of the 59 chinese language apps that has been banned by the Indian authorities below part 69A of the Data Expertise Act.
In his message, TikTok CEO emphasised that the ‘workers are our greatest power’ and that their well-being is the corporate’s top-most precedence.
Right here’s the total textual content of Kevin Mayer’s message:
At TikTok, our efforts are guided by our dedication to democratizing the web. To a big extent, we consider we now have been profitable on this effort. Our platform has encountered an unlucky problem in India. Nevertheless, we keep resolved and dedicated to our mission, and are working with stakeholders to handle their considerations. TikTok continues to adjust to all knowledge privateness and safety necessities below Indian legislation and locations the best significance on consumer privateness and integrity.
Since 2018, we now have labored laborious to make sure that over 200 tens of millions customers in India are capable of categorical their pleasure and creativity, have fun self-expression, and share experiences with a rising world group.
TikTok has enabled tons of of tens of millions of customers to benefit from the inventive works of artists, storytellers, educators and performers from throughout the nation who’ve cast new avenues of livelihood enchancment. Whereas sharing their expertise and abilities on a world stage, these performers, artists and entertainers have acquired alternatives for model promotions and associations that have been as soon as thought of the unique area of movie stars and sports activities celebrities. In the present day, it’s a staple and actuality for TikTok customers even in distant cities, cities and villages throughout the nation. Empowered particular person creators have turn out to be probably the most sought-after for digital advertising campaigns. Small and medium enterprises and entrepreneurs have been capable of realise their progress ambitions and desires by reaching out to hundreds of potential prospects and shoppers each day, via the platform.
Our creator group is what defines us and we take delight within the variety of the creators on our platform. These are unprecedented occasions however we stay dedicated to supporting the welfare of our TikTok creator group until this interim order is in impact. Our creator managers are actively partaking with our prime creators to reassure them of our efforts and updates about path ahead.
Our day by day viewers of tens of millions of customers in India have come to depend on the enjoyment and inspiration that TikTok offers each day in a novel and democratized atmosphere.
Moreover, TikTok has leveraged this energy of the web to create larger social consciousness in partnership with world growth organisations. Our partnership efforts with credible nationwide and world organisations resembling UN Girls, United Nations Improvement Programme, UNICEF, and CRY have raised consciousness and advocated for concerted motion to finish gender-based, home violence and youngster marriage.
Our workers are our greatest power, and their well-being is our topmost precedence. Now we have additionally assured greater than 2,000 robust workforce that we’ll do the whole lot in our energy to revive the constructive experiences and alternatives that they are often pleased with.
Now we have been heartened and inspired by your love and assist for our platform, and promise to stay as much as the belief and religion you might have confirmed in us. We look ahead to proceed enjoying an energetic function within the mainframe of Digital India.

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